Our Unique Approach - Neuro-Hypnotherapy(脑波反馈催眠疗法):

Neuro-Hypnotherapy is an applied neuroscience-informed behavioural self-regulation and performance conditioning approach pioneered in Malaysia by Dr Hiro Koo (PhD) in 2012. Following the completion of his PhD, Neuro-Hypnotherapy was further conceptualised as an intervention grounded in the Creative Brain Health Intervention (CBHI) framework, integrating biofeedback and creative arts–based tools to enhance engagement, adherence and long-term sustainability in behavioural change and coaching programmes.
The approach integrates quantitative EEG (qEEG) brain mapping with structured hypnotherapeutic conditioning to support focus stability, emotional regulation, behavioural adaptability and stress-recovery capacity in a safe and non-invasive manner.
Rather than positioning itself as a clinical treatment, Neuro-Hypnotherapy is utilised as a wellbeing and performance conditioning tool that complements leadership coaching, resilience development and behavioural optimisation programmes in organisational and professional settings.
Preventive Occupational Health Psychology Framework
Our work is grounded in Occupational Health Psychology (OHP) and preventive mental health models that emphasise early intervention, psychosocial risk mitigation and resilience strengthening within organisational environments.
Preventive wellbeing strategies are commonly structured into three levels:
• Universal Prevention – Promoting general wellbeing, psychological safety and stress literacy
• Selective Prevention – Supporting individuals exposed to higher psychosocial load, cumulative stress or significant life disruptions
• Indicated Prevention – Strengthening resilience capacity for individuals experiencing prolonged psychosocial strainSelective prevention focuses on individuals managing single-incident stressors, prolonged workload pressures or cumulative psychosocial exposures that may influence emotional stability, focus, behavioural consistency and recovery capacity.
Within this framework, trauma-informed hypnotherapists operate as behavioural self-regulation and resilience development specialists, supporting nervous system stability and behavioural adaptability to reduce long-term psychosocial risk impact and support sustainable wellbeing and performance.
Process Flow
Myth 1: You will not remember anything after neuro-hypnotherapy
Fact:
Most individuals remain aware throughout the session and are able to recall what took place. Neuro-hypnotherapy is a focused and relaxed state of attention, not a state of unconsciousness.
Myth 2: You can be hypnotised without your consent
Fact:
Neuro-hypnotherapy is a voluntary process. It requires active participation and informed consent. A person cannot be guided into hypnosis without their willingness.
Myth 3: The practitioner controls your actions
Fact:
Neuro-hypnotherapy does not remove personal control. Individuals remain aware and will not perform any actions that conflict with their personal values, ethics or boundaries.
Myth 4: Some people cannot be hypnotised
Fact:
Most individuals are able to enter a focused, receptive learning state when appropriate psychoeducation and preparation are provided before the session.
Myth 5: Neuro-hypnotherapy is magic or supernatural
Fact:
Neuro-hypnotherapy is a structured, evidence-informed behavioural conditioning method. It is not stage hypnosis and is not used for entertainment purposes.
Myth 6: Does Neuro-Hypnotherapy work?
Fact:
Research literature indicates that structured, individualised hypnotherapeutic interventions demonstrate high effectiveness when delivered across multiple sessions.
Studies also show that personalised and repeated sessions significantly improve outcomes compared to single or group formats.
Myth 7: What is Autonomic Nervous System Imbalance?
The autonomic nervous system regulates stress, recovery, heart rate, digestion and energy balance. It consists of:
• The sympathetic system, which activates the body for action and alertness
• The parasympathetic system, which supports recovery, digestion and restoration
When these systems are not well balanced, individuals may experience prolonged tension, fatigue, sleep disruption or emotional reactivity.
Neuro-hypnotherapy supports nervous system self-regulation and recovery optimisation by strengthening adaptive regulation patterns.


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